Assess online diamond photos and videos by confirming they match the certificate report number, inspecting multiple angles under consistent lighting, and asking for scale references (ruler or finger) and 360° video to judge brilliance and inclusions. Good retailers provide certification-matched images, 3x zoom, and comparison shots that make online buying reliable when combined with a clear return policy.
Key Facts
- Verify image filenames or captions reference the certificate/report number.
- Request 360° video and scale references to judge size and sparkle.
- Look for consistent lighting and multiple angles; avoid single, heavily edited hero shots.
Summary
Verify images against the certificate, require multiple angles and scale references, and use 360° video and a clear return policy to reduce risk when buying online.
