About Us

It started with a kiss…

It started with a kiss, in a backrow at the movies.

It was followed by a whirlwind courtship.

But then I made an epic mistake.

I made a surprise marriage proposal.

But she HATED the ring!

Will she love the engagement ring?

Any guy who says he’s 100% confident his fiancee-to-be will love the engagement ring he picked is lying.  Especially if the proposal is a planned surprise.  Around one in three marriage proposals in America are just that – a surprise.

If you step back and think rationally about it how’s a guy who knows squat about Jewelry to begin with supposed to ace the perfect choice of diamond engagement ring for his beloved?  Most men aren’t in the habit of wearing diamonds, and no men are mind readers.

The stats said it all.  72% of women say they wouldn’t trust their partner to choose their engagement ring.

The proposal was made and she said yes (Yay!) but I could see she was disappointed with the ring choice.   It was a high quality natural diamond ring but it looked better in the box than it did on her finger.   She later confessed, the ring just wasn’t her style.

Sure, your declaration of love and request for a lifetime commitment should be more important than a ring.  Even if she really, really detests the ring, it doesn’t mean it’s all over.  You still love each other.

But is does mean you failed the ring choice “Superman”.   It may also mean financial loss if you chose to make a change.  Typically, as soon as you leave the jeweler with a diamond, it loses over 50% of its value.

Looking back there was a better way I could have gone about it.   A way in which a surprise proposal can still be made and she gets an engagement ring she loves.

We reduce groom stress

My epic mistake led to a business idea.  Why not create for prospective grooms a range of affordable fake engagement rings?  Sometimes called “placeholder” or “stand-in” rings they should look exactly like the real deal.  A placeholder ring is a ring she can wear until you decide to commit to the real-deal.  The quality should be so high that nobody knows that sparkler on her finger is a temporary engagement ring.    These rings should look exactly like the real deal but solve the problem of surprise and eliminate the risk of financial loss.

A fake engagement ring solves three problems

Luxuria’s collection of diamond simulant engagement rings aims to look exactly like the real deal but solve the problem of surprise and eliminate the risk of financial loss. It does this three ways.


First, you don’t have to risk spending thousands of dollars on a diamond engagement ring that she may hate.  The diamond ring may not suit her tastes and may not fit properly.   You may not be able to get a refund.

Second,  fake diamond rings solve the problem of surprise. You don’t have to give the game away by asking her or her friends what style of engagement ring she likes.   Put your energy instead into a creative proposal that will never be forgotten!

Third, if she says yes congratulations!   Later when budget allows and time permits you can shop for the real deal together.  She’ll love that idea.   This ensures she gets what she wants – and only she knows that.  Further, your placeholder / proposal ring is not wasted because it can take on a second life as a travel ring.


“Let’s face it: Getting down on one knee and asking someone to spend the rest of her life with you can be pretty daunting!”


Don’t risk the disappointment of presenting her with an expensive diamond ring she may hate.  A temporary fake solitaire ring can take a lot of stress out of popping the question.

Proposal without a ring. Dont do it. Use a CZ engagement ring from Luxuria

We are Luxuria® Diamonds

Luxuria Diamonds offers exceptionally high quality diamond simulant engagement rings delivered directly to your door.  Welcome to more sparkle and less stress

The Luxuria® Jewellery brand was started in 2013 to disrupt the engagement ring industry.  With some of the highest quality diamond simulant engagement rings, Luxuria has redefined the proposal experience.

The Luxuria® jewellery brand quickly found its way into high street Jewellery stores.  The brand created a buzz in fashion circles – with the product having the presentation of classical fine Jewellery without the usual price point.

The Luxuria range is created in the finest quality rhodium plated 925 Sterling Silver and the range is handset with natural precious and / or semi-precious gemstones and / or very high grade diamond simulants.  In additional to a diamond simulant rings collection Luxuria Diamonds also offers a gemstone engagement ring collection which includes engagement rings with natural and lab created gemstones.

Each engagement ring is beautifully presented in a high quality leatherette Jewellery box.  Each box features a plush interior and a separate two piece packer box with Luxuria’s gold embossed logo.

The Luxuria brand strives to remain true to its core value and promise of affordable and accessible luxury.  The brand ships to over 100 countries internationally.  Luxuria Diamonds offers FREE shipping to the United States (USA) and Canada.  We also offer free shipping for our engagement rings to over 40 countries including the UK and most of the EU.

Welcome to more sparkle and less stress!   Be brilliant with Luxuria®.


Would you like to learn more?

Read why we love fake engagement rings and you should to, or click the below button to view the full collection of rings.

Membership & Awards

The Luxuria brand is owned by Stylabs Limited of New Zealand, a multi-award winning jewelry wholesaler of fine and fashion jewellery.  Stylabs is a member of the Prestigious Jewellers and Watchmakers Association of New Zealand (JWNZ) and a professional member of the International Gemological Society (IGS), USA.

Luxuria is a member of the prodigious Jewellers & Watchmakers Association of New Zealand
Luxuria - 2018 most popular award
Luxuria 2017 Award - Parties & Celebrations
Professional member of international gem society USA

We are a Trusted Site

Luxuria Diamonds is business verified by TrustedSite® (USA) and Trustprofile (EU). The business verification process independently establishes we are a legitimate and verified business.

Additionally, the TrustedSite Trust Seal lets website visitors know that we prioritize cybersecurity. Our website is independently scanned weekly for malware, phishing or malicious links. By clicking on the trust seal logo in the bottom left corner of the screen, you will be taken to an offsite website which verifies the authenticity of the trust seal.  Shop with confidence.

Luxuria jewellery is verified by TrustedSite and Trustprofile